When we look into the @vooi_io leaderboard of the Korean side and the global side, we can see that there is a big difference. Due to the fact that the Global and Korean leaderboard on Vooi is now 100% divided and they are not influencing each other, you can see now how the users are acting. 1. Korean Capital vs. Mindshare. Let's have a look how many Koreans on the Mindshaer leaderboard have a 0 on the Capital leaderboard. Means, how many users are only posting about Vooi and not actually using the product? 18% of the top 100 of the Korean Mindshare leaderboard are not using vooi nor staking Cookie. This means that from the Korean Mindshare leaderboard 82% are actually using either Vooi or staking Cookie and using the product. 2. Global Capital vs. Mindshare If you look at the data from global users, the rate is going up to 58% who are not trading on Vooi nor staking Cookie (which means that they have no % on capital mindshare). Even the user with the highest mindshare is not using the product (at least in combination with this account). Of course, we also have high mindshare users like Leshka or Jampzey, David, Nils, and Marco who have not only a general high mindshare but also a very high Capital Mindshare. Conclusion: It is not exactly that the Korean community is actively chasing to use a product more aggressively, but due to the fact that it was quite difficult to gain a ranking as a Korean account in general, they choose to put the money where there is a better chance.